County officials and staff increasingly rely on social media to communicate with residents, but it also comes with legal and operational responsibilities. This webinar provides practical guidance on how counties can use social media strategically and responsibly. Topics include managing official versus personal accounts, comment moderation, public records retention, and avoiding violations of free speech. It also covers best practices for using social media to inform the public, increase transparency, and build trust.

Access webinar slides and an example social media policy. 

Please find a recording of the webinar below.